Company Description
Founded in 2016 and based in the heart of Amman, Jordan, AMP Marketing Agency has been at the
forefront of innovative marketing solutions. Our mission is to amplify your brands voice through a
comprehensive suite of services designed to captivate and engage your target audience.
With a blend of creativity, data-driven insights, and a passion for excellence, AMP is dedicated to
helping your business thrive in todays competitive landscape. Let us amplify your brand and
propel you towards success.
Role Description
This is a full-time on-site role for an Ads Specialist at Action Media Production in Amman. The Ads Specialist will be responsible for managing advertising campaigns, creating ad content, analyzing performance data, optimizing campaigns, and collaborating with the creative team to develop effective ad strategies.
Responsibilities
- Develop, implement, and manage digital advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and others
- Conduct keyword research, audience targeting, and competitive analysis to optimize ad performance
- Create compelling ad copy and visual content in collaboration with the creative team
- Monitor and analyze campaign performance using analytics tools, and adjust strategies as needed to achieve KPIs and ROI targets
- Provide regular reports on campaign performance, insights, and recommendations for improvement
- Stay up-to-date with industry trends, best practices, and platform updates
- Manage budgets and ensure cost-effective ad spending
- Conduct A/B testing to determine the most effective ad creatives and strategies
Requirements
- Proven experience as an Ads Specialist, Digital Marketing Specialist, or similar role
- Proficiency in using major advertising platforms (e.g., Google Ads, Facebook Ads Manager, Instagram Ads, LinkedIn Ads)
- Strong analytical skills and the ability to interpret data to make informed decisions
- Excellent understanding of digital marketing concepts, PPC, SEO, and conversion rate optimization
- Experience with analytics tools (e.g., Google Analytics, Facebook Insights)
- Creative thinking and the ability to develop compelling ad copy and visuals
- Strong organizational and time-management skills
- Excellent communication and collaboration skills
- Certification in Google Ads or Facebook Blueprint is a plus
