Breadfast is a leading Q-Commerce player based out of Cairo backed & trusted by the worlds largest incubation and investment institutions; Y Combinator and 500 Startups. Breadfast delivers groceries including bakeries, fruits & vegetables and household essentials through a unique mobile application and a best-in-class tech-enabled fulfillment operation that promises a game-changing grocery-shopping experience. Breadfast was founded on dedication, integrity, inclusiveness, and respect. We believe that creating a work environment where we learn from each other, provide honest feedback, and empower each other to take initiative is essential to a healthy, positive, and open culture.
The Advertising Manager will drive advertising revenue growth for Breadfast ad products while communicating the value of Breadfast to partners. The Advertising team is a collaborative, empowered and solution-oriented team focused on being customer-obsessed with CPG advertisers. Under the Advertising Team, the Campaign Management and Account Management teams create, manage, and grow ecommerce campaigns while sharing reporting and insights with advertisers.
What you'll do
- Serve as the main point of contact for all pre- and post-sale activities including media planning, campaign reporting, optimization and performance
- Create media plans matching partner goals and provide ad product offerings to partners
- Provide weekly reports to advertisers with sound optimizations to improve campaign performance and achieve advertisers KPI
- Lead CPG cadence calls to present campaign and category insights with a data driven approach; use data to tell stories to show impact of ad campaigns
- Present compelling category and advertiser specific business trends and insights
- Proactively pitch cross-sell and upsell opportunities to advertisers
- Compile campaign wrap reports owing follow up and actionable takeaways
- Partner with cross functional teams and spearhead the creation of the Quarterly Business Review; present campaign insights to CPG advertisers with an analytical mindset
What you'll need
- 6+ years of experience in advertising sales or account management.
- Strong knowledge of the advertising industry, including digital advertising channels and platforms.
- Excellent negotiation and communication skills to build and maintain relationships with potential advertisers.
- Analytical mindset with the ability to interpret data and translate it into meaningful insights for advertisers.
- Proficient in using advertising management tools and platforms.
- Results-oriented with a track record of achieving and exceeding revenue targets.
- Highly organized with the ability to manage multiple projects simultaneously.
- Knowledge of the grocery industry or related sectors is a plus.
