About noon:
noon, the region's leading consumer commerce platform. On December 12th, 2017, noon launched its consumer platform in Saudi Arabia and the UAE, expanding to Egypt in February 2019. The noon ecosystem of services now includes marketplaces for food delivery, quick-commerce, fintech, and fashion. noon is a work in progress; we're six years in, but only 5% done.
noon's fastest hyper-local delivery platform, Noon Minutes offers a localized assortment of FMCG & grocery products with delivery within 15-minutes. Currently live across the UAE, KSA and Egypt, offering thousands of products to customers in record time.
noon's mission: Ring every doorbell, everyday.
What you'll do:
Team noon has some of the fastest, smartest, and hardest-working people we've encountered. With a young, aggressive, and talented team, we're driving major missions forward.
In this role as a Marketing Executive at our company, you will be responsible for developing and executing marketing strategies, managing campaigns, analyzing market trends, and collaborating with cross-functional teams to drive brand awareness and business growth.
Key Responsibilities:
- BTL Activations: Plan and execute below-the-line marketing activations, including on-ground events, pop-ups, and other experiential marketing initiatives, ensuring all activities align with brand objectives.
- Partnership Development: Identify, approach, and secure partnerships with relevant entities across government, commercial, and residential sectors to enhance noon Minutes brand visibility and reach.
- Lead Generation & Negotiation: Generate leads for potential partnerships, develop tailored pitches, and negotiate terms to establish mutually beneficial agreements.
- Stakeholder Management: Collaborate with internal teams and external partners to coordinate and execute activations, managing logistics, timelines, and budgets.
- Operational Excellence: Oversee the end-to-end execution of activations, from planning to implementation, ensuring all activities are delivered on time, within scope, and meet quality standards.
- Securing Marketing Assets: Work with partners to secure marketing assets and visibility, such as co-branded content, promotional materials, and in-store displays.
- Performance Measurement: Track and analyze the performance of partnerships and activations, providing insights and recommendations to optimize future initiatives.
- Market Research: Stay informed about industry trends, competitor activities, and market opportunities to continually refine partnership strategies and BTL marketing efforts.
- Territory Expansion: Lead efforts to acquire and establish Noon Minutes presence in new geographic regions.
- KPI Achievement: Drive monthly KPIs to ensure the success of each partnership initiative.
- Seasonal Activations: Plan and execute creative, seasonal activations to engage consumers and reinforce Noon Minutes brand presence.
What you'll need:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2-4 years of experience in partnership development, BTL marketing, or related roles, preferably in the e-commerce or retail industry.
- Proven track record of securing partnerships and executing successful BTL activations.
- Strong negotiation and presentation skills with the ability to pitch effectively to diverse stakeholders.
- Excellent project management skills, with experience managing multiple projects and stakeholders simultaneously.
- Ability to work independently, be proactive, and thrive in a fast-paced, dynamic environment.
- Knowledge of the Saudi market and strong local network connections are a plus.
- Willingness to be on the ground, executing and driving activations from start to finish.
Who will excel
- We're looking for people with high standards, who understand that hard work matters.
- You need to be relentlessly resourceful and operate with a deep bias for action.
- We need people with the courage to be fiercely original.
- noon is not for everyone; readiness to adapt, pivot, and learn is essential.
