Job Purpose: As the Brand Manager at Gastronomica-ME, you will play a pivotal role in shaping and nurturing our brand identity and driving marketing initiatives across our various restaurant concepts. This role demands a seasoned marketing professional with strong business acumen and a creative flair, capable of developing and executing strategies to enhance brand visibility, sales, and digital presence.
Responsibilities:
- Oversee the creative development of brand assets, ensuring alignment with brand guidelines.
- Foster strategic partnerships and collaborations to expand brand reach.
- Lead crisis management efforts to protect the brand's reputation.
- Conduct regular brand performance reviews and report to Marketing Director
- Champion a culture of brand excellence across the organization.
- Provide mentorship and guidance to the team.
- Lead brand-related innovation and product development initiatives.
- Develop and implement brand strategies to enhance market presence.
- Conduct market research to identify trends and consumer preferences.
- Collaborate with cross-functional teams to ensure brand consistency.
- Monitor brand performance and adjust strategies as needed.
- Creating and maintaining a strong brand identity that resonates with target audiences.
- Developing brand messaging that reflects the company's values and mission.
Skills:
- Strategic Thinking & Planning
- Brand Management
- Budget Management
- Strong analytical and communication skills.
Qualifications:
- MBA in Sales & Marketing
- Bachelor's degree in marketing or related field.
- Proven experience in brand management.
- 7- 10 relvent experience.
