Responsibilities:
Develop and produce clear, concise, and compelling copy for various channels, including website, social media, blog posts, case studies, white papers, email campaigns, and other marketing collateral.
Conduct research to gather information and insights on our target audience, industry trends, and competitors to contribute to content development and messaging.
Create monthly and quarterly content marketing plans in coordination with strategy, social media, and performance functions.
Collaborate with internal stakeholders, including marketing strategy, design, and subject matter experts to create content that aligns with our brand voice and tone and meets business objectives.
Edit and proofread communications to ensure accuracy, consistency, and adherence to brand guidelines and messaging.
Optimize communications for search engine optimization (SEO) and user experience (UX) to increase visibility, engagement, and conversion rates.
Stay up-to-date with the latest copywriting and content marketing best practices, trends, and technologies and apply them to improve our content quality and performance.
Requirements
Bachelors degree, preferably in Journalism, Marketing, or Communications.
3+ years of experience as a Copywriter or similar role, preferably with an agency.
Exceptional writing, editing, and proofreading skills with strong attention to detail - Arabic is a must and English is a plus.
Proven ability to write for various channels and formats, including web, social media, email, and print.
Knowledge of SEO best practices and tools.
Strong collaboration and communication skills with the ability to work with cross-functional teams and stakeholders.
Demonstrated ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
Strong critical thinking and problem-solving skills with a results-driven mindset.
Portfolio of writing samples showcasing versatility, creativity, and quality.
