Job Description
Job Description
Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
Identify target audiences and devise effective digital campaigns to reach and engage them.
Manage and optimize social media platforms to enhance brand visibility and engagement.
Create, curate, and schedule content that aligns with brand messaging and resonates with the target audience.
Oversee the planning, execution, and optimization of online advertising campaigns.
Manage a significant monthly advertising budget, ensuring maximum return on investment (ROI).
Implement SEO strategies to improve organic search rankings and increase website traffic.
Execute and optimize search engine marketing (SEM) campaigns to drive targeted traffic and conversions.
Utilize analytics tools to monitor, analyze, and report on the performance of digital marketing campaigns.
Provide regular insights and recommendations for improving campaign effectiveness and ROI.
Collaborate with web development teams to ensure the website is optimized for user experience and conversion.
Implement strategies to increase website traffic and improve conversion rates.
Develop and execute email marketing campaigns, including segmentation, content creation, and performance analysis.
Nurture leads and engage with the email subscriber base to enhance customer retention.
Drive content marketing initiatives, including the creation of blog posts, articles, and multimedia content.
Ensure content aligns with SEO strategies and contributes to overall brand messaging.
Collaborate with other departments, such as sales and product teams, to ensure a cohesive and integrated approach to marketing initiatives.
Communicate effectively with internal stakeholders and external partners.
Utilize analytics tools to measure, analyze, and report on the performance of digital marketing campaigns.
The Successful Applicant
7-10 years of proven experience in digital marketing.
Bachelor's degree in Marketing or a related field.
Preferred industry background in an agency setting.
In-depth knowledge of social media platforms, advertising tools, and digital marketing trends.
Proven track record of managing substantial advertising budgets.
Strong analytical skills and proficiency in data-driven decision-making.
Ability to thrive in a dynamic, fast-paced environment.
Desired Candidate Profile
Education:
Bachelor of Business Administration(Management)
Gender:
nm
Nationality:
Any Nationality
