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Explorer Tours

Digital Marketing Manager

Early Applicant
  • a month ago
  • Be among the first 50 applicants

Job Description

Marketing Manager

We are seeking a dynamic and experienced Marketing Manager to join our team in Dubai. If you have a passion for driving digital campaigns, analyzing marketing trends, and optimizing Business performance, this role is for you!
  • Key Responsibilities:
Develop Digital Campaigns & Web Measurement Strategies:
  • Craft and execute innovative digital marketing strategies targeting events and inbound tours.
Engage potential customers through compelling messaging across digital channels.
  • Utilize tools like Google Analytics to monitor, analyze, and optimize campaign performance.
Create Dashboards & Performance Reports:
  • Design insightful dashboards and data visualizations using Tableau, Power BI, or Google Data Studio.
Provide comprehensive performance reports that highlight trends and actionable insights.
Monitor & Analyze Digital Trends: Stay updated with the latest industry trends and propose innovative marketing approaches.
  • Analyze trends to enhance the companys marketing strategies.
Communication & Presentation:
  • Present complex data and strategies to colleagues, senior managers, and clients in a clear and engaging manner.
Analyze Sales Funnels & Customer Intent:
  • Improve conversion rates by analyzing sales funnels and customer behavior.
Campaign Performance & Budget Monitoring:
  • Oversee the performance of online and offline campaigns, optimize budget allocation, and maximize ROI.
Recommend Website & Campaign Optimizations:
  • Suggest improvements based on data analysis to enhance website functionality and campaign effectiveness.
Collaborate with Sales & Marketing Teams:
  • Align sales and marketing efforts to generate leads and acquire clients.
Manage OTA Platforms:
  • Update and optimize listings on platforms like Bokun and Viator to increase visibility and bookings.
Plan & Execute SEO/SEM Strategies:
  • Drive SEO/SEM initiatives, optimizing content and paid search campaigns for better rankings and visibility.
Graphic Design & Video Editing:
  • Create visually appealing content using Adobe Creative Suite, ensuring brand alignment.
  • Desired Skills & Competencies:
Bachelors Degree or Diploma in related field.
  • 5-7 years of experience in similar role.
Strong analytical skills and experience with data-driven marketing.
  • Proficiency in digital marketing tools, SEO/SEM strategies, and OTA platforms.
Excellent communication and presentation skills.
  • Creative flair with experience in graphic design and video editing.

If you are looking for a challenging and rewarding career opportunity in the travel arrangement industry, we want to hear from you!

To apply, please send your resume and cover letter to [Confidential Information].

Job Type: Full-time

More Info

Industry:Other

Function:Marketing

Job Type:Permanent Job

Skills Required

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Date Posted: 27/10/2024

Job ID: 98243839

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Last Updated: 27-10-2024 03:25:42 PM
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