Company Description
Galala University, inaugurated in 2020 by a presidential decree, is located in Al Galala in the Governorate of Suez, Cairo. The university accommodates 25,000 students and offers fifteen faculties with over 65 programs, including Medicine, Media Production, Physical Therapy, and Social Sciences.
Role Description
This is a full-time on-site role for a Digital Marketing Manager at Galala University in Cairo. The Digital Marketing Manager will be responsible for social media marketing, lead generation, web analytics, and digital marketing strategies to drive the university's online presence and engagement.
- Planning digital marketing campaigns, including web, SEO, email, social media and display advertising
- Maintaining our social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Develop and monitor campaign budgets.
- Plan and manage our social media platforms.
- Prepare accurate reports on our marketing campaign's overall performance.
- Coordinate with advertising and media experts to improve marketing results.
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Oversee and manage all contests, giveaways, and other digital projects.
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Qualifications
- Social Media Marketing and Lead Generation skills
- Experience in Web Analytics and Digital Marketing
- Proficiency in creating and implementing marketing strategies
- Strong analytical and problem-solving skills
- Excellent communication and teamwork abilities
- Bachelor's degree in Marketing, Digital Marketing, or related field
- Previous experience in the education sector is a plus
Salary: Monthly salary 25:30 Net
Location: Suez
To apply, kindly Send your updated CV using the role as a subject of the mail to: [Confidential Information]
