Digital Marketing Specialist

Company Description

Let's go is a Creative Agency based in Giza, specialized in digital marketing services and media production. The agency focuses on a mix of marketing and 360 strategies, offering services such as Digital Marketing, Branding Identity, Social Media Management, Online Advertising, Graphic Designs, Photography, Videography, and more.

Role Description

This is a full-time hybrid role for a Digital Marketing Specialist at Lets Go. The specialist will be responsible for managing social media marketing, digital marketing campaigns, web analytics, online marketing strategies, and communication efforts. The role is primarily located in Giza but allows for some remote work.

Position Overview:

We are looking for a passionate and skilled Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a diploma in Digital Marketing, a strong understanding of social media platforms, and experience in content planning and media buying. You will play a key role in creating and implementing innovative digital marketing strategies that drive brand awareness, engagement, and conversions.

Key Responsibilities:

• Develop and execute a comprehensive content plan for all social media platforms.
• Write creative and engaging content tailored to our target audience.
• Manage and schedule social media posts to optimize audience engagement.
• Collaborate with the marketing team to design and implement effective media buying strategies.
• Analyze campaign performance and generate reports to inform future strategies.
• Stay updated on the latest digital marketing trends and best practices.

Qualifications

• Social Media Marketing and Communication skills
• Digital Marketing and Online Marketing expertise
• Web Analytics knowledge
• Strong ability to create engaging content
• Experience with Google Ads, Facebook Ads, and other online advertising platforms
• Knowledge of 360 media production is a plus
• Bachelor's degree in Marketing, Communications, or related field
• Diploma in Digital Marketing or a related field.
• Proven experience in content planning and social media management.
• Familiarity with media buying and advertising strategies.
• Strong writing and communication skills.
• Ability to work independently and as part of a team.
• Proficiency in using social media management tools and analytics platforms.