Job Overview: We are seeking a skilled Digital Marketer to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company's products and services. Your role will encompass various digital channels, including SEO, social media, email, and online advertising.
Developing Digital Marketing Strategies: Create comprehensive digital marketing strategies aligned with business goals and target audience insights.
- Managing Digital Campaigns: Plan, execute, and optimize digital marketing campaigns across various channels such as social media, display advertising, SEO, and email marketing.
Content Creation and Management:
Develop engaging and high-quality content for digital platforms, including website, blogs, social media, and email newsletters.SEO and SEM:
Optimize website content and manage paid search campaigns to improve search engine rankings and drive organic and paid traffic.Social Media Management: Manage and grow the companys social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram, and other relevant platforms.
- Email Marketing: Create and execute email campaigns to nurture leads and engage existing customers, leveraging marketing automation tools where applicable.
Analytics and Reporting:
Measure and report on the performance of digital marketing campaigns, assess against goals (ROI and KPIs), and continuously optimize strategies based on data-driven insights.Budget Management:
Monitor digital marketing budget allocation and performance, ensuring efficient use of resources and cost-effectiveness.Market Research and Competitor Analysis: Conduct market research and competitor analysis to identify trends and opportunities for growth in digital marketing efforts.
- Skills and Qualifications:
Bachelors degree in Marketing, Communications, or related field.
- Proven experience in digital marketing or similar role.
Solid understanding of digital marketing channels and tools (Google Analytics, SEO tools, CRM software, etc.). Strong analytical skills and data-driven thinking.
- Excellent communication and interpersonal skills.
Creative mindset with the ability to generate innovative ideas.
- Additional Requirements (Optional):
Certification in Google Analytics, Google Ads, or other relevant certifications.- Experience with marketing automation tools (HubSpot, Marketo, etc.).
Knowledge of HTML, CSS, and JavaScript for basic website maintenance and optimization.
Job Type: Full-time
Application Question(s):
Do you know website creation
Education:
Bachelor's (Preferred)
