Who We Are: At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.
Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. Who we are looking for: WT Riyadh is looking for a Freelance Content Writer for our Social Media Team. We're seeking someone who is a highly collaborative team player with excellent interpersonal skills. Someone who works cross-departmentally and globally and must have a high degree of comfort working with people in diverse groups with tight deadlines, to propose new strategies and implement them.You also have a love for everything social and technology. What youll be doing: Day to day management of a broad range of clients from a social media perspective. Strong copywriting skills and writing experience with the ability to adapt to a tone of voice Subject-matter expert, responsible for Social Media consultation and education of planning teams and clients. Work to promote integration among teams and utilize cross-team strategies for clients Write, edit and publish engaging posts for various social networks, including Facebook, Twitter and Instagram Optimize social media posts (language, tone, message) based on our target audiences behaviors Select appealing images and videos to complement text Update our social media pages with compelling company news Coordinate with internal teams to create advertising posts (e.g. for events, open roles and product releases) Track and report on social media insights (traffic, engagement, shares, conversion rates) Apply advertising techniques to boost brand awareness, like promotions and competitions Respond to questions and comments on our social media pages in a timely and accurate manner Network with clients and industry professionals Support local community managers with strategies for events and campaigns. Manage daily operations with the SCC team, internal teams. Employ a variety of research techniques to understand and analyze online data and provide insight about relevant online conversations and voices in those conversations Ensure copy is error-free, crisp and concise, and conforms to best practices stylistically. Ensure content is aligned with core objective and company brand Build and lead dynamic content development, governance and editorial planning strategy that is informed by and allows for shifting priorities Stay current on best practices and emerging trends Who you are: A builder | Entrepreneurial attitude couple with a strong business acumen. Ability and appetite to bring people together. Innate ability to marshal people and create gravity around ideas. Open and collaborative | Our team is close-knit and supportive and were working with a lot of unknowns you must champion of team environments that are comfortable and encouraging. Optimistic and resilient | Dig in and figure out how to work around problems. Yes and why not posture. Takes care of self and team. Balance needed to maintain stamina and positivity. Ego-less | We all wear the hats that need wearing, its a mentality that makes the team successful. Additional requirements: Capability to manage content as a strategic asset and a realization of the brand promise, allowing brands to have multiple conversations with multiple targets in multiple channels, all of them laddering up to their brand and business objectives.In addition to:
- Ability to look at data and find room for improvement or best practices.
- A love of all things social media; good sense of the different needs by key platform.
- Clear understanding of Social Media crisis management process and prevention
- Basic knowledge in social analytics & social listening, excellent communication and creative writing skills.
- Ability to multitask, manage timelines, and meet deadlines.
- Ability to work under pressure
- Ability to work independently and within a team to develop content ideas and follow them through to completion.
- Proven track record in working in a fast-moving, dynamic, and team-oriented environmentAt VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organizationcreators, doers, innovators, makers, and thinkerswho drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram,LinkedIn, andX.
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