Bayut & dubizzle have the unique distinction of being iconic, homegrown brands with a strong presence across the seven emirates in the UAE. Connecting millions of users across the country, we are committed to delivering the best online search experience.
As part of Dubizzle Group, we are alongside some of the strongest classified brands in the market. With a collective strength of 8 brands, we have more than 160 million monthly users that trust in our dedication to providing them with the best platform for their needs.
As a CLM Executive, you will be responsible for creating, shaping, and optimizing CLM campaigns (consisting of email, push, in-app and web notifications) while also working with various internal teams to create end-to-end marketing strategies and user lifecycle journey.
In this role, you will
- :Developing a strategy to engage, retain and re-engage customers during key milestones of the customer lifecycle segments
- .Creation and running of email, in-app and push notifications; assisting in copywriting, email design and user performance of all C2C and B2C campaign
- sA/B Testing and optimizing CLM campaigns with strategic content, frequency and audience variation
- sWorking closely with all teams to understand the customer base through insight segmentation and data analysi
- sLeading new product features, testing side by side with Product managers and leveraging email marketing & push notification
- sIncrease CLM's traffic & engagement contribution, while maintaining the high quality of relevant and personalized messaging
- .Constantly analysing data to plan strategies and execute campaigns
- .Audience building, segmentation and testin
- gProject management and help BI/Tech teams with API based campaign
s
Requiremen
- ts
Bachelor's degree or BSC from a reputable univers - ity3 years of experience in a similar fi
- eldKnowledge of basic digital marketing & advance CLM to
- olsPractical knowledge of digital platforms and some of the CLM tools; Braze, Airship, Lean Plum, Accoustic, Moengage, Twillio, Sendgrid, and SendinBlue (experience with at least one email automation platfo
- rm)Understanding of web analytics (experience with Google Analytics is preferr
- ed)Strong understanding of current online marketing concepts, strategies, and best practi
- cesStrong critical thinking, technical, and data analysis ski
- llsStrong skills in MS Office Suite (Excel, PowerPoi
- nt)Sharp strategic thinking and ability to translate quantitative & qualitative data/insights into a strong targeted marketing strat
- egySelf-motivated & willing to take on new challen
ges
Bene
- fits
A fast paced, high performing - team.Multicultural environment with over 50 different national
- itiesCompetitive Tax-free S
- alaryComprehensive Health Insu
- ranceAnnual Air Ticket Allo
- wanceEmployee discounts at multiple vendors across the emi
- ratesRewards & Recogni
- tionsLearning & Develo
pment
Bayut & dubizzle is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all empl
oyees.
