Mission:Knowing the needs of customers, planning the relevant studies and market demand research and directing the evaluation of the impact of commercial promotional activities, in order to be able to offer products and services that best meet their demand.
Direct and coordinate the execution of studies applied to market research, controlling the entire process, in order to obtain the appropriate information for a successful commercial launch of the group's products and services.
- Define research methods to detect and evaluate the characteristics of the demand of the different markets in their qualitative aspects and quantitative dimensions, in order to develop products and services that adjust to it.
Plan the necessary studies and analyses to be able to evaluate the effectiveness of the commercial actions implemented and to be implemented, collecting the most relevant data for subsequent analysis.- Organize and direct the activity of analyzing the information and findings obtained for the presentation of conclusions for decision making in the marketing of products and services.
Job Type: Full-time
Experience:
Market Analysis: 5 years (Preferred)
