NOK Human Capital is hiring Marketing Communication Manager for one of the most well known Engineering & Manufacturing industries in Egypt.
JOB PURPOSE:
Developing all marketing and communications strategies across corporate, brand & product levels. Oversees the
development & execution of all Marcom plan/calendar to ensure best in class experiences at all marketing touchpoints.
RESPONSIBILITIES:
- Work with the Marketing Director to define Marketing Communication Strategy.
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction
- Creating and managing all marketing materials and collateral in line with brand direction
- Implementing online marketing activities including social media, SEO/SEM, demand generation, lead generation, etc.
- Tracking effectiveness of various campaigns and course corrections as required
- Develop Marketing Communication budget for campaign activities, delivering commitment to those budgets, and leading the team to control expenditure, and maximize value/scale for the market.
- Managing communications spend and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets
- Leading the planning and implementation of PR and initiatives related to the brand
- Leading the planning and implementation of international and local events and exhibitions
- lead the team in management of Commercial Launch activities, ensuring the needs to the consumer are represented.
- Work with the local agencies to develop marketing support for key launches.
- Drive media planning and execution in support of key brand, consumer and business objectives
- Ensure KPI tracking on key initiatives, evaluate ROI, and suggest improvement
- Selects and manages communications with external agencies.
- Ensure that marketing agencies (creative, digital, PR, media) support our mission to deliver simply outstanding consumer experiences
- Effectively manage the creation and production of branded assets for the market; sales literature, brochures, promotional assets & in-store in line printed material with agreed budgets and guidelines.
EXPERIENCE:
- 7 - 12 years of professional Marketing experience across all touchpoints
- Experience in manufacturing or the same industry.
- Excellent English level.
If you match the above criteria, send your CV to [Confidential Information] mentioning Marketing
Communication Manager in subject line