Job Title: Marketing Director
Location: Riyadh, Saudi Arabia
Industry: Investment Management (Hospitality related)
Position Summary:
The Marketing Director will spearhead the development and execution of strategic marketing initiatives aimed at driving revenue growth and enhancing brand visibility in the hospitality or investment management industry. This role requires a visionary leader with extensive experience in creative marketing campaigns, a deep understanding of the local and international market, and a proven track record of success in revenue generation.
Key Responsibilities:
- Strategic Planning and Execution:
- Develop and implement comprehensive marketing strategies to achieve the company's revenue and growth objectives.
- Identify market opportunities and establish marketing plans to capitalize on them.
- Collaborate with executive leadership to align marketing strategies with overall business goals.
- Creative Marketing Initiatives:
- Lead the conception and execution of innovative marketing campaigns that capture the target audience's interest and drive engagement.
- Oversee the creation of compelling content across various channels, including digital, print, and social media.
- Ensure brand consistency and integrity across all marketing materials and campaigns.
- Market Analysis and Consumer Insights:
- Conduct thorough market research to understand industry trends, customer needs, and competitive landscape.
- Utilize data and analytics to measure campaign performance and make data-driven decisions.
- Implement customer feedback mechanisms to continually improve marketing strategies and campaigns.
- Team Leadership and Development:
- Build and lead a high-performing marketing team, fostering a collaborative and creative work environment.
- Provide mentorship and professional development opportunities to team members.
- Manage external agencies and vendors to ensure timely and effective delivery of marketing initiatives.
- Budget Management:
- Develop and manage the marketing budget, ensuring efficient allocation of resources.
- Monitor expenditures and ROI to optimize budget utilization and maximize impact.
- Stakeholder Collaboration:
- Work closely with sales, product development, and operations teams to ensure cohesive and integrated marketing efforts.
- Maintain strong relationships with key stakeholders, including partners, clients, and industry influencers.
Mandatory requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or advanced degree preferred.
- minimum of 8 years of marketing experience
- Strong hospitality industry experience