Job Overview:
We are looking for a dynamic and friendly person ideally with landscape architecture/architecture industry experience. The Marketing Executive will prepare marketing collateral for promoting the company through social media, newsletters, website and other digital outlets as well as in print for awards, bids and events. Your graphic design expertise will be valuable to suggest and develop new ideas to improve marketing effectiveness when required.
The position will largely be office based in the Dubai HQ but may also involve visiting other Cracknell studios and going to site within the UAE as required. The role will report to the Associate-Marketing & BD.
Primary Activities:
- Study and understand the Company Brand and Values.
- Prepare high quality social media and press campaigns in line with agreed calendar.
- Prepare high quality project sheets and CVs to template.
- Work closely with the commercial team where necessary to coordinate high value illustrated bids.
- Communicate regularly with all staff especially in Dubai and prepares social media posts and articles for the press in line with agreed marketing campaigns.
- Coordinate marketing photography needs, permission requests, quality control and metatagging for the image library.
- Assist with Awards submissions, events, PR and presentation preparation.
Technical Competencies:
- Creative, innovative and engaging written and graphic presentation skills.
- Excellent Adobe Creative Suite skills and an expert in InDesign. Illustrator and Photoshop experience essential. Good use of MS Office and knowledge of latest design tools and technologies.
- Experience in use of LinkedIn, Instagram and WeChat for design industry marketing. Experience of Hootsuite and MailChimp or similar.
- Ability to translate brand story and company vision, mission and goals into creative, consistent and professional marketing messages and graphics to support the company marketing strategy, business plan and recruitment goals.
- Good understanding of AEC disciplines and industry and an awareness of related environmental and technical issues.
- Good working knowledge of copyright legislation, commercial/legal confidentiality requirements and privacy/duty of care requirements to clients, staff and public.
Management and Corporate Competencies:
- Accuracy, Precision, excellent eye for detail.
- Ability to work under pressure, multitask, manage priorities, meet timelines.
- Ability to work both independently and effectively as part of a collaborative team.
- A willingness to share information, learn & be trained new skills.
- Initiative & proactiveness.
Position Requirements:
- BSc (Hons) or BA (Hons) in Landscape Architecture/Architecture/Urban Planning/Graphic Design or equivalent.
- 5 years post-grad experience in architecture/landscape architecture practice or related.
- High proficiency in creative spoken and written English. Knowledge of some Arabic language may also be an advantage.
- Understanding of social media and digital communication trends in the MENA region, UK and Europe would be an advantage.
