Job Description
What you ll do:
Manage the marketing roadmap and align with internal functions on business requirements
Develop go-to-market strategies alongside the Head of Marketing, Product Marketing Manager and Growth Manager to launch product features to the Saudi audience
Create content for performance marketing campaigns to support the growth function
Coordinate with the assigned marketing agencies, freelancers and designers to deliver marketing campaigns for Stake Saudi
Position Stake as a Saudi-first company whilst localizing the Stake branding and ensuring visuals and messaging are consistent
Create and execute on 360 brand marketing campaigns with appropriate channels such as outdoor, radio, TV, social and events to ensure top of mind awareness for Stake in Saudi Build the Stake Saudi marketing function from scratch (support will be provided from Stake International)
Identify potential influencers, podcasts and affiliate opportunities and manage the execution of these relationships
Conduct target audience research to understand who you will be talking to and how to address their pain points and position Stake as a solution
Work closely with the Partnerships Manager to deliver co-branded materials and marketing campaigns
Manage the assigned marketing budget to ensure maximum reach to achieve KPIs
Align with the Data Analytics team to assess performance and success of campaigns, partnerships and product launches
Develop ideas for ongoing marketing campaigns and social media content, including conceptualization, campaign KPIs and delivery, and determine budgets accordingly (this includes seasonal holiday campaigns)
Identify relevant offline events and brand activations that are key in the growth of the business
Manage event planning and execution at conferences, exhibitions and networking events
Ensure compliance with the Capital Markets Authority and internal company compliance process and procedures
What we re looking for:
Minimum of a Bachelor s degree in business, marketing or related field
Minimum 6 years experience in a similar role
A candidate with broad marketing and social media experience
A candidate who is detail oriented, self-reliant, takes initiative, and comfortable with shifting requirements and expectations
Someone who shows flexibility and a strong ability to deliver high quality work under pressure and to firm deadlines
A candidate with a strong knowledge of market trends, and provide guidance where necessary on best practice
Proactiveness in industry and market research
Read and write in Saudi dialect
Fluent in English and Arabic
Why you should join Stake:
Hybrid work environment
Work directly with senior leadership in one of the region s fastest growing start-ups; you will get exposure to all functions at Stake and have the chance to learn from the very best in the space!
Generous equity compensation; this aims to bring a high degree of ownership into your work. As Stake grows, you grow with it!
Budget for learning and development; we want Stakers to constantly strive for personal and professional growth
Best in class end of service savings scheme; through DIFC-sponsored DEWS programme
Off-sites and regular team events
Stake has a high performance culture where the bar is always rising. We bring on brilliant, ambitious and curious people who see the value in Stake and want to grow with us.
Desired Candidate Profile
Education:
Bachelor of Business Administration(Management)
Gender:
nm
Nationality:
Any Nationality
