Marketing Manager

Company Description

The Portal is a Global Marketing Consultant and Software Development Agency located in New York and Cairo. We focus on creative, content, technology, and e-commerce to help brands create amazing assets and engage with their customers. Our services include mobile application development, website development, web design, e-commerce, digital marketing & SEO, content creation, and branding. We partner with clients in various industries such as fashion, tourism, luxury, finance, food and beverage, lifestyle, technology, government, and entertainment. Our team is passionate about creating digital experiences that generate greater results.

Role Description

This is a full-time on-site role located in Maadi for a Marketing Manager. The Marketing Manager will be responsible for developing and implementing marketing strategies, managing advertising campaigns, creating content for digital campaigns, conducting market research, analyzing data and trends, and overseeing marketing projects. The Marketing Manager will also collaborate with cross-functional teams to ensure brand consistency and drive business growth.

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You should have a strong marketing background, excellent communication skills, and attention to detail.

Responsibilities

• Define and execute the marketing and communication activities according to our marketing plan
• Coordinate all marketing activities to generate leads
• Collaborate with other teams to promote offerings
• Inform clients and prospects of products and services through creative marketing strategies
• Track the performance of all marketing campaigns

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field
• 3+ years experience in marketing
• 2+ years experience in Marketing Agencies
• Experience in developing and implementing marketing strategies and managing advertising campaigns
• Strong understanding of digital marketing, SEO, and content creation
• Excellent written and verbal communication skills
• Ability to analyze data and trends to make data-driven decisions
• Experience in conducting market research and competitor analysis
• Project management skills and ability to handle multiple projects simultaneously
• Ability to work well in cross-functional teams and collaborate effectively
• Experience in the technology, fashion, tourism, food and beverage, or luxury industry is a plus.