Company Description
Dr. Mohamed Koura is an interventional pain medicine consultant with clinics located in Giza, Egypt and Dubai, UAE. The clinic provides specialized pain management services to patients, utilizing advanced techniques and modern equipment.
Role Description
We are looking for Marketing Specialist to join our team. As a Marketing Expert, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts in Egypt and UAE branches. You will be working directly and closely with the CEO's office
Job Responsibilities:
- Responsible for the execution of performance marketing campaigns across digital channels such as Google Ads, Facebook Ads, and other paid media platforms.
- Develop and execute comprehensive performance marketing strategies across paid media channels, including but not limited to Google Ads, Facebook Ads, and display advertising.
- Lead the creation of targeted and compelling ad creatives and landing pages in collaboration with the creative team.
- Monitor and analyses campaign performance, making data-driven decisions to optimize key metrics such as ROAS, CPA, and conversion rates.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Collaborate with other marketing teams to ensure alignment and consistency across all marketing channels.
- Provide regular reporting and insights to stakeholders, highlighting key performance indicators and recommended actions.
- Understanding of SEO and web traffic metrics.
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
- Experience with doing audience and buyer persona research.
- Good understanding of social media KPIs
Qualifications
- 2-5 years of experience as a Marketing Expert or similar role.
- Content creator is amust
- BS/BA in Marketing or a related field of study
- Excellent writing and communication skills
- Excellent multitasking skills.
- Critical thinker and problem-solving skills.
- Good time-management skills.
- Great interpersonal and communication skills
