Presentail is looking for a Paid Media Specialist to join our Achrafieh office.
Requirements:
- Proven work experience as a Paid Media Specialist or similar role
- Solid knowledge of paid digital advertising platforms such as Google Ads, Facebook Ads Manager, and LinkedIn Ads
- Proficiency in data analysis and reporting
- Excellent communication skills
- Experience in A/B testing and optimizing ad campaigns for performance
- Understanding of SEO and SEM best practices
- Knowledge of digital marketing trends and techniques
Responsibilities:
- Develop and implement paid media strategies to drive customer acquisition and revenue growth
- Manage and optimize paid advertising campaigns across various platforms
- Conduct keyword research and competitor analysis to improve campaign performance
- Monitor and analyze campaign performance data, identify trends, and provide actionable insights
- Collaborate with the marketing team to align paid media strategies with overall marketing objectives
- Stay up-to-date with industry trends and best practices in paid media advertising
- Continuously test and optimize ad creative, targeting, and bidding strategies to improve ROI
If you are a data-driven marketer with a passion for paid media advertising, we'd love to hear from you!
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