Summary:
This role entails conducting market research, collaborating cross-functionally, defining product requirements, analyzing performance, creating marketing collateral, staying updated with industry trends, and managing vendor relationships. Strong understanding of customer needs, market dynamics, and effective communication skills are crucial.
Responsibilities:
- Conduct market research and analysis to identify customer needs, market trends, and competitive landscape
- Collaborate with cross-functional teams, including R&D, sales, and operations, to drive product development and launch activities
- Assist in defining product requirements, specifications, and feature prioritization based on market research and customer feedback
- Support the creation of product roadmaps and ensure alignment with business objectives
- Conduct regular product performance analysis, including sales data, customer feedback, and market share
- Provide support in pricing strategies, product positioning, and go-to-market plans
- Assist in the development of marketing collateral, sales tools, and product documentation
- Stay updated with industry trends, emerging technologies, and regulatory requirements that may impact our product offerings
- Support in leading the communications between our entity and the vendor and manage the relationship.
Requirements
- Bachelor's degree in a relevant field (e.g., Business, Engineering)
- Proven experience in product management or a related role, preferably within our industry, between 2-5 years experience
Key Skills & Core Competencies
- Detail-oriented mindset with a focus on delivering high-quality results
- Familiarity with project management methodologies and tools would be advantageous
- Ability to adapt to a dynamic and fast-paced environment
- Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams
- Strong analytical skills with the ability to gather and interpret data to inform product decisions
