Public Relations Specialist

We are seeking a dynamic and experienced Public Relations Specialist to promote and manage the public image of our automotive brand in the Middle Eastern market. The candidate must be proficient in Arabic and have a deep understanding of Middle Eastern culture and media landscapes.

Media Relations: Establish and maintain relationships with key media contacts in the Middle Eastern region to promote positive media coverage of our automotive brand.

Press Materials: Write and distribute press releases, media kits, and other public relations materials in both Arabic and English to ensure accurate and appealing representation of the brand.

Crisis Management: Develop and implement crisis communication strategies to protect and enhance the brand's reputation during critical situations.

Event Planning: Organize and manage press conferences, media briefings, and other public events to generate media interest and coverage.

Content Creation: Create engaging and informative content for various platforms, including social media, blogs, and websites, to increase brand visibility and consumer engagement.

Market Research: Monitor and analyze media coverage and industry trends in the Middle East to provide insights and recommendations for public relations strategies.

Cross-Cultural Communication: Ensure all communications are culturally sensitive and resonate with Middle Eastern audiences, aligning with regional values and consumer behaviors.

Language Skills: Proficiency in both Arabic and English, with excellent written and verbal communication skills.

Educational Background: Bachelor's degree or above in Public Relations, Communications, Journalism, or a related field.

Experience: At least 3 years of public relations experience, preferably in the automotive industry or Middle Eastern market.

Skills: Strong media relations and crisis management skills, with the ability to create compelling and culturally relevant content.

Cultural Understanding: In-depth knowledge of Middle Eastern culture and media landscape, with the ability to navigate and leverage regional media channels effectively.