Strategy and Planning:
- Develop and execute digital marketing strategies and campaigns to meet business objectives.
Plan and manage all digital marketing activities including SEO/SEM, email, social media, and display advertising campaigns.
- Collaborate with internal teams to create landing pages and optimize user experience.
Content Creation and Management:
- Create engaging content for social media, websites, blogs, and email campaigns.
Ensure content aligns with brand messaging and drives engagement and conversions.
- Manage the content calendar and ensure timely publication.
SEO and SEM:
- Optimize website content for search engines (SEO) and manage PPC campaigns (SEM).
Conduct keyword research and competitive analysis to improve search engine rankings.
- Track and analyze website traffic flow and provide regular internal reports.
Social Media Management:
- Develop, implement, and manage social media strategy.
Create and publish high-quality content across social media platforms.
- Engage with users and respond to social media messages, inquiries, and comments.
Email Marketing:
- Design and execute email marketing campaigns to nurture leads and engage customers.
Segment email lists and personalize email content.
- Track and report on email campaign performance and make recommendations for improvement.
Analytics and Reporting:
- Monitor and report on the performance of all digital marketing campaigns.
Use data and analytics to optimize and improve campaign performance.
- Generate insights and recommendations based on campaign data.
Advertising and Budget Management:
- Manage and optimize digital advertising campaigns across various platforms (Google Ads, Facebook Ads, etc.).
Allocate and manage the digital marketing budget effectively.
- Track and report on campaign spend and ROI.
Collaboration and Coordination:
- Work with design and content teams to develop creative assets for campaigns.
Coordinate with sales teams to align marketing strategies with business goals.
- Stay updated on the latest industry trends and competitor activities.
Job Type: Full-time
Pay: AED5,
- 00 - AED7,000.00 per month
Application Deadline: 08/10/2024