Senior Digital Marketing Specialist

Job Description:

As a Senior Digital Marketing Specialist at EstateBook, you will be responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, engagement, and lead generation. You will collaborate with cross-functional teams to optimize our online presence and enhance user experience across various digital channels.

Responsibilities:

- Develop and implement digital marketing campaigns to achieve business objectives, including lead generation, customer acquisition, and retention.

- Manage and optimize paid advertising campaigns across search, display, social media, and other digital channels.

- Analyze campaign performance metrics and provide actionable insights to optimize marketing efforts and maximize ROI.

- Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the real estate industry.

- Collaborate with internal teams to create engaging content for digital channels, including website, social media, email, and blog.

- Stay up-to-date with industry trends, emerging technologies, and digital marketing innovations to drive continuous improvement and innovation.

- Manage his team to achieve his target

Requirements:

- Bachelor's degree in Marketing, Communications, or related field.

- Proven experience in digital marketing, preferably in the real estate industry.

- Proficiency in digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Google Analytics, and SEO tools.

- Strong analytical skills with the ability to interpret data and generate actionable insights.

- Excellent communication and collaboration skills with a creative mindset and attention to detail.

- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.