We are currently seeking a motivated and experienced marketing professional to drive our marketing agenda . If you're passionate about sparking innovation, engaging with diverse teams, and delivering marketing strategies that resonate with consumers, we want you!. This is a people manager role based in Egypt and the successful candidate will report to the Senior Director, Front Line Marketing Lead, Africa.
Your Role
As a key member of our team, you'll:
- Align With Bottlers: Collaborate closely with bottlers to align on marketing priorities, leveraging consumer insights and strategic plans to achieve shared objectives.
- Strategize and Innovate: Provide critical input on portfolio strategies and brand plans, identifying local innovation opportunities and guiding the commercialization of new projects.
- Amplify Our Voice: Lead the localization and amplification of integrated marketing campaigns, ensuring they resonate with our diverse consumer base.
- Lead With Excellence: Review and approve marketing plans, oversee local activations, and showcase best practices that can be scaled across regions.
- Build Strong Relationships: Develop and maintain relationships with key bottlers, ensuring alignment and support for our marketing agenda.
- Guide Your Team: Lead your team through situational coaching and talent development, driving towards success as measured by volume, share, and profit.
Who You Are
- You hold a Bachelor's degree in marketing or a related field.
- You bring 12-15 years of significant marketing and leadership experience, preferably within the food and beverage sector.
- You have direct experience with marketing activations and a deep understanding of business and commercial acumen.
- You have experience leading teams
- Your experience includes working with external partners, cross-functional and cross-geographical teams.
- You are adept at developing relationships, coordinating marketing activities, and guiding media buying processes.
What We Can Do For You
- Challenging Work: Our unique global system offers constant opportunities to develop world-class skills and a truly international career.
- Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter.
- Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
Skills
Media Planning; Sponsorships; Local Advertising; Shopper Marketing; Marketing Activation; Competitor Analysis; Creative Briefs; Digital Media Strategy; Marketing Strategies; SWOT Analysis; Brand Positioning; Group Problem Solving; Social Media Strategies; People Management; Brand Architecture; Channel Management; Team Management
Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
