Job Title: Senior E-Marketing Executive
Company Name: Tafakkur
Location: Office-based/ Medical City St., Amman.
Job Description:
We are seeking a seasoned and strategic Senior E-Marketing Executive to join our team at Tafakkur. As a key driver of our digital marketing initiatives, you will lead the planning and execution of comprehensive e-marketing strategies, with a focus on both content marketing and email campaigns, to enhance brand visibility, engage our audience, and drive measurable results.
Responsibilities:
- Develop and implement strategic e-marketing plans aligned with organizational objectives.
- Lead the planning and execution of impactful email marketing campaigns, ensuring precise targeting, compelling messaging, and optimal delivery.
- Drive content marketing efforts, including the creation of engaging and relevant content across various platforms to support brand awareness and customer engagement.
- Conduct thorough market research and competitor analysis to inform e-marketing strategy and identify growth opportunities.
- Create detailed project plans, including timelines, resource allocation, and key milestones, to ensure the successful execution of marketing initiatives.
- Collaborate cross-functionally to integrate e-marketing and content marketing efforts with broader marketing strategies and initiatives.
- Analyze data from various digital marketing channels to measure campaign performance, track KPIs, and provide actionable insights for continuous improvement.
- Stay abreast of industry trends, emerging technologies, and best practices in digital marketing to inform planning and strategy.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- 4+ years of experience in e-marketing, with a strong emphasis on strategic planning and execution.
- Experience in content marketing with a demonstrated ability to create compelling and relevant content.
- Excellent written Arabic and English communication skills with a focus on impeccable writing and spelling.
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) and email marketing tools.
- Exceptional analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication, project management, and leadership skills.
- Strategic thinker with a creative mindset.
- Portfolio of previous social media campaigns and content creation.
For more information, contact us at [Confidential Information]