Job Description
Responsibilities:
Develop digital media strategy for top tier clients and pitches.
Collect and analyze market data
Identify target audiences and understand their behavior and habits.
Optimize ad campaigns according to geographic exposure, frequency, time spans, and more.
Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
Evaluate the success of media strategies and campaigns.
Manage the day-to-day implementation, and optimization of campaign activities.
Analyze research data and media/marketing information, shares information with clients.
Monitor and assess ongoing campaign performance; assist in strategic analysis of campaigns.
Requirements:
Bachelor s degree in Marketing or related field.
Proven experience as a Senior Media Planner.
Experience in Digital Media is preferred.
Familiarity with campaign evaluation metrics and media buying.
Need to know the platform functioning and key metrics.
Very good in English is a must.
Desired Candidate Profile
Education:
Bachelor of Business Administration(Management)
Gender:
nm
Nationality:
Any Nationality