About the Role
The ideal candidate is responsible for growing and managing the brand's presence on social platforms, engaging with communities in financial markets and driving content creation. They will manage the brand's voice, facilitate influencer partnerships, and ensure consistent engagement with followers.
Job Description
- Increase engagement and reach across all social platforms.
- Build and grow active online communities.
- Drive brand awareness through influencer and social media campaigns.
- Monitor social media trends and implement best practices to optimize performance.
- Run social media campaigns ensuring alignment with broader marketing objectives.
- Oversee the creation of multimedia content, including graphics, videos, and stories tailored to each platform.
- Track and analyze key performance metrics such as engagement rates, follower growth, and campaign success.
- Prepare monthly reports with actionable insights and recommendations for optimization.
- Identify potential partnerships with influencers, brands, or communities that align with the brand.
- Coordinate with influencers and brand ambassadors for campaigns or product promotions.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 2-4 years of experience managing social media platforms and online communities.
- Strong understanding of various social media platforms, tools, and trends.
- Creativity and a good eye for engaging content.
- Ability to manage multiple projects and deadlines.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Ability to work both independently and collaboratively with cross-functional teams.
