Social Media Marketing Specialist

Join our team as a Social Media Specialist!

New Metrics is a leading experience management consultancy, supporting organizations in end-to-end transformations in Customer Experience (CX), Employee Experience (EX), Brand Experience (BX), and Product Experience (PX). We build real-time insight engines to empower our clients to take human-centric and data-driven actions.

Our values of Be Bold, Be Curious, Be Human Centric drive everything we do. Our mission is to make a meaningful impact by empowering businesses and creating human value.

Click here to learn more about New Metrics.

Click here to apply for the role.

About the Job:

We are seeking a creative and strategic Social Media Specialist to join our marketing team. The ideal candidate will be responsible for managing and optimizing our social media presence across various platforms, developing engaging content, and analyzing performance metrics to drive our brand's online growth.

Your Main Duties Will Include

Content Creation & Management:

• Develop and implement social media strategies to align with business goals.
• Create engaging and high-quality content for social media platforms, including text, images, and videos.
• Schedule and publish content across all relevant social media channels.

Social Media Strategy & Execution:

• Collaborate with the marketing team to create comprehensive social media campaigns.
• Stay up-to-date with social media trends, tools, and best practices.
• Manage and optimize social media ad campaigns to maximize ROI.

Events Planning & Management:

• Support the planning and promotion of events through social media channels.
• Coordinate with the events team to ensure social media coverage and real-time engagement during events.
• Track the performance of social media activities related to events and report on their effectiveness and ROI.

Community Engagement:

• Monitor and respond to social media interactions and messages promptly.
• Foster a positive online community and enhance brand loyalty.
• Manage social media communities, engaging with followers, and addressing feedback.

Analytics & Reporting:

• Track and analyze social media performance metrics and KPIs.
• Measure the ROI of social media campaigns and events to assess their impact.
• Prepare regular reports on social media activity and campaign effectiveness.
• Provide actionable insights to improve future strategies.

Collaboration & Coordination:

• Work closely with the creative team to ensure brand consistency and messaging.
• Coordinate with external agencies or influencers as needed.
• Assist in the development of social media guidelines and best practices.

What We Expect from You

• Strong understanding of social media channels, trends, and algorithms.
• Excellent written and verbal communication skills.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer).
• Creative thinking with strong attention to detail.
• Ability to work independently and as part of a team.
• Strong organizational and time-management skills.
• Adaptable and proactive in a fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience (2+ years) as a Social Media Specialist or similar role.
• Hands-on experience with social media platforms, analytics tools, and ad management.

What You Can Expect From Us

At New Metrics, we are committed to creating an inclusive, flexible, human-centric and supportive work environment.

When you join our team, you can expect:

1. Exceptional trust based culture that fosters inclusion, creativity, and innovation:

• 91% of employees feel engaged, reflecting our ongoing efforts to deliver the best in class employee experience
• 94% of our employees feel included and have a sense of belonging
• 94% of employees trust their manager

2. Collaboration with a passionate and high-performing team that values appreciation of individual attributes and diverse perspectives

3. Exposure to a global brand known for its commitment to excellence and making a difference in creating human value

4. A comprehensive focus on flexibility, wellness and result orientation in operation

5. Strong focus on life-long learning and continuous development, along with opportunities to enhance your skills and knowledge

6. Equal opportunities for growth and development, supported by subsidized professional qualifications and paid professional memberships to advance your career

7. A commitment to environmental sustainability, creating a positive impact on the world around us

Additional Information:

• Work Environment: Hybrid
• Application Process: Please submit your resume and a cover letter outlining your experience and fit for the role.

Join our passionate team at New Metrics and make a meaningful impact on the world of experience management! Our values, mission, and culture drive us to create flawless experiences that matter. If you're ready to delve deeper and contribute to our vision, apply now. We can't wait to hear from you!