Social Media Marketing Specialist (Freelance) - 12 months + - Dubai, United Arab Emirates
About Us
At RELYzIT, we are at the forefront of innovation, driving two groundbreaking marketplace platforms: Venflow and RELYzIT Talent. Venflow is revolutionizing event ticketing through Web3 and NFT technology, while RELYzIT Talent is reshaping the recruitment landscape using AI and Web3 to connect elite IT freelancers with global opportunities. With resources spanning North America, Western Europe, the Middle East, and China, RELYzIT is truly a global player, bringing world-class talent and technology to the table. We're looking for a forward-thinking Social Media Marketing Manager to amplify our brands and engage with our rapidly growing communities.
Role Overview
The Social Media Marketing Manager will develop and implement dynamic social media strategies for both Venflow and RELYzIT Talent. You will leverage the power of storytelling, AI-driven content strategies, and Web3 engagement techniques to create buzz, build our communities, and drive engagement.
Key Responsibilities
- Strategic Planning: Develop and execute innovative social media strategies for Venflow and RELYzIT Talent that align with our Web3 and AI-driven visions and business goals.
- Content Creation: Produce and oversee engaging, high-quality content, including posts, stories, graphics, and reels, tailored for each platform (LinkedIn, Instagram, Facebook, and emerging social networks).
- Community Engagement: Build and manage vibrant online communities by actively interacting with followers, fostering discussions, and creating a sense of belonging and excitement around our brands.
- Web3 & AI Content: Educate and engage audiences with content that simplifies and promotes our Web3 and AI technologies, making these concepts accessible and intriguing.
- Campaign Execution: Design and manage campaigns, including influencer collaborations and viral challenges, to boost brand awareness and engagement.
- Analytics & Insights: Track social media performance using analytics tools, interpret data, and optimize strategies based on insights to drive continuous improvement.
- Paid Social Media: Plan and manage paid advertising campaigns, using AI-driven optimization techniques to maximize reach and engagement.
- Trendspotting & Innovation: Stay ahead of emerging social media trends, Web3 innovations, and AI advancements, and apply them to keep our strategies fresh and engaging.
- Cross-Platform Consistency: Ensure a cohesive brand voice and visual identity across all platforms, with tailored content that leverages the unique features of each.
Requirements
- Experience: 3+ years in social media marketing or digital marketing, with experience in managing multiple brands or complex projects.
- Web3 & AI Knowledge: Familiarity with Web3, blockchain technology, NFTs, and AI tools is a must, with the ability to create content that educates and engages audiences in these areas.
- Content Creation Skills: Strong copywriting and design skills, with experience creating visually compelling and engaging content.
- Analytical Mindset: Proficiency in using social media analytics tools (e.g., Google Analytics, Facebook Insights) and the ability to interpret data to inform and adjust strategies.
- Paid Advertising: Experience managing and optimizing paid social media campaigns.
- Creativity: A creative thinker who can develop unique content ideas and campaigns that resonate with a tech-savvy audience.
- Project Management: Excellent organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- Platform Expertise: Deep understanding of social media platforms, their algorithms, and how to leverage them for maximum impact.
Preferred Qualifications
- Experience in the Web3 Space: Hands-on experience in the NFT, blockchain, or Web3 industry.
- AI Content Tools: Familiarity with AI content generation tools and strategies.
- Design Proficiency: Skills in graphic design software like Canva, Adobe Creative Suite, or Figma.
What We Offer
- Global Reach: Work on projects that have a global impact, with resources and influence across North America, Western Europe, the Middle East, and China.
- Innovative Projects: Be part of cutting-edge Web3 and AI-powered platforms that are reshaping their respective industries.
- Professional Growth: Opportunities to learn and grow in the rapidly evolving world of Web3 and AI.
- Creative Freedom: A work environment that encourages innovation and values your ideas.
- Collaborative Culture: Join a team that thrives on collaboration and forward-thinking.
- Competitive Compensation
If you're passionate about Web3, AI, and social media innovation and are ready to make a significant impact, we'd love to hear from you! Please upload your CV to join our dynamic team.
Learn more about us: RELYzIT | Venflow
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