Strategist

About Weber Shandwick:

Who are we

Weber Shandwick is one of the world's leading PR and communications agencies, with a presence in 115 cities across six continents, including 13 in the Middle East. We've been voted PR Week Global Best Agency in Middle East (2020), PRCA MENA Large Consultancy of the Year (2022, 2021) and PRCA MENA Digital Team of the Year (2022, 2021, 2020). In addition, we've been certified as a Great Place to Work UAE | Turkey (2022).

Our team comprises social media experts, digital specialists, creatives, strategists, analysts and PR professionals who believe in the power of collaboration to deliver high-value, high-impact communications and business solutions for our clients. By welcoming outstanding and diverse talents to our team, we complement our sector expertise with specialisms such as content, content production, creative design, creative technology, digital platforms, influencer marketing, integrated media, media relations, social strategy and engagement, strategic planning, and video productions.

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What's happening

An amazing opportunity: join a highly creative, multi-disciplined global communications agency and network. What this means: the chance to work on some of the best brands in the world, the ability to draw on all the resources of a top global networked agency, and the chance to work in an entrepreneurial environment.

We are evolving and growing our strategy and analytics function as part of our network of 85+ strategists and 150+ analysts worldwide. We are looking for a Strategist to join our MENAT region team.

This is an exciting time to be part of the continuous evolution of our strategy and intelligence offer. You will work with some of the world's biggest brands to unlock the power of earned and add value to culture and communities.

Who do we need

We are looking for a Strategist to create earned-first strategies and partner with account teams from brief to delivery. You will work hand in hand with our Strategy Director and client leads to develop strategies to help us solve fascinating briefs and inform the creative and execution for world-leading clients.

What will you be doing

• Creating earned-first strategies for some of the world's biggest and award-winning brands in consumer lifestyle, FMCG, automotive, finance, technology, tourism Government and more
• Supporting the campaign lifecycle from brief to execution. Working within the Strategic Planning team, clients and account teams on the development of idea-led programs and tactical plans.
• Developing new business acumen through supporting the development of pitch materials and shadowing elements of a pitch
• Employing research techniques (including market resources such as social and traditional media monitoring tools, syndicated data sets, trend reports, expert interviews) to provide impactful findings across relevant category, company, culture, audience
• Developing data-driven insights and concepts to inform the creative brief and strategy; Findings should reflect the needs of the audience and the business objective, to inform the creative brief, strategy
• Going beyond collating findings to arrive at novel, interesting conclusions or implications, in partnership with and with guidance from Strategic Planning Leads
• Working alongside a network of Weber Shandwick strategists and analysts globally

What do you need to apply for this role

• 4-5+ years of experience
• Professional level English. Arabic would be ideal
• High level of problem-solving skills and accuracy and attention to detail
• Ability to handle multiple projects and deadlines
• Experience in a PR, creative, media or digital agency would be of benefit

Who should I get in touch with

If this sounds like a role where you can showcase your talents, we'd love to hear from you!